Privacy Policy

PRIVACY POLICY 

Last Updated: May 15, 2026

 

SMITHPRO and our affiliates and subsidiaries (“SMITHPRO,” “we,” “us,” or “our”) are committed to protecting your privacy. This Privacy Policy describes how we collect, use, disclose and otherwise process the information we collect about you when you:

  • Visit our main website (www.SmithPro.com), its subdomains, and all other websites that SMITHPRO owns or controls and link to this Privacy Policy (collectively, the “Sites”);
  • Submit purchase orders or engage in other transactions with us;
  • Communicate with us by email, telephone, mail, facsimile, or in person at events;
  • Sign up to receive email, mail, or other communications from us; or
  • Otherwise provide Personal Information (as defined below) to us, whether offline or online in the context of our relationship with you.

Please read this Privacy Policy carefully before using the Sites or submitting your information to us. In certain situations, we may receive your Personal Information from our corporate customers to provide services to them. Our corporate customers are responsible for their own privacy practices and are not subject to this Privacy Policy. To understand how our corporate customers collect, use, and disclose your Personal Information, we recommend that you review their privacy policies.

 

What Information We Collect
“Personal Information” is information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with you or your household. We may collect the following types of Personal Information about you:

  • Identifiers, such as your name, place of business, job title, postal address, email address, telephone number, mailing or shipping address, and any personal or business contact information you voluntarily provide to SMITHPRO;
  • Commercial information, such as payment information (including your credit or debit card information and other payment processing information), information relating to your purchases or items you are interested in (including the products and services you purchase or receive from us, the items in your shopping cart on our Sites, any information we receive in connection with your order, and information related to your online customer account you register on the Sites).
  • Internet or other electronic network activity information, including information we automatically receive about the devices you use to access the Sites or use our services, your IP address, the type of Internet browser used to visit the Sites, how you interact with the Sites and our services (including the areas of the Sites you visited and the actions you performed on the Sites), and information we collect using cookies and other tracking technologies as described in the “Cookies and Web Beacons” section below;
  • Geolocation data, such as the city, state, and zip code associated with your IP address;
  • Audio, electronic, visual, or other sensory information, such as photographs you submit to personalize products you purchase;
  • Inferences, drawn from any of the information we collect, such as products and services you might be interested in; and
  • Other information you choose to provide, such as when you participate in a survey, contest, promotion, request customer support, submit comments or questions regarding our products and services, or otherwise communicate with SMITHPRO.

 

How We Collect Your Personal Information
We collect your Personal Information from the following sources:

  • You, such as when you visit the Sites, register a user account with the Sites; order our products; communicate with us online or offline; or otherwise voluntarily provide Personal Information to us. When we request your Personal Information, you do not have to provide it, but if you choose not to, we may not be able to provide you with all of our products and services.
  • Tracking technologies and other automated sources, such as cookies and other tracking technologies when you visit our Sites and use our services.
  • Third parties, such as your employer, business partners, social and other third parties with whom we interact.
  • Publicly available sources, such as profiles on websites.

 

How We Use Your Personal Information
We may use Personal Information to:

  • Provide you with products and services, including to process and fulfill your orders; process your payment card and other transactions; send you invoices; administer and maintain your customer account, including any online customer account you register on the Sites; operate contests, and other promotions; and send you communications related to your orders and our products and services.
  • Build and maintain our customer relationships, including through marketing to improve your experience with our products and services, send you marketing messages about products or services that may be of interest to you, provide you with customer service, and showcase our products to you at events.
  • Improve the Sites and our product and service offerings to understand who is visiting the Sites, using our services, and purchasing our products, perform market research and analysis, analyze how the Sites or our services are being used and accessed, improve the functionality of the Sites and your user experience, conduct quality assurance activities, perform internal business reviews, and develop new product offerings and services.
  • Maintain the security of the Sites and our services, detect security incidents, protect the Sites and our services against fraudulent and illegal activity, and enforce our terms of use.
  • Comply with our legal obligations and respond to legal proceedings, including maintaining records of our compliance with federal and state law requirements. We may also use your Personal Information to establish, exercise, or defend legal claims.
  • Complete a corporate transaction, such a merger, sale, acquisition, divestiture, restructuring, reorganization, dissolution, bankruptcy, or other change of ownership or control (whether in whole or in part).

 

How We Disclose Your Personal Information
We may disclose your Personal Information to:

  • Our Account Executives so they may communicate with you to assist with your request, inquiry, or transaction; send you marketing messages about our products and services; or support our customer relationship with you.
  • Our business partners, including our product manufacturers and vendors, so they can provide products and services to us such as order and payment processing, order fulfillment and production, order shipping and delivery, invoicing or billing activities, data processing and storage, data security, marketing activities, and operating and maintaining the Sites and our services.

 

Retention of Information
As a general matter, we will retain your Personal Information for as long as it is necessary to fulfill the purposes for which we collected it, to satisfy legal and regulatory requirements, or as required or permitted by applicable law. To determine the length of time for which we will retain Personal Information, we will consider the volume and sensitivity of the Personal Information, the risk of harm to people like you, the purposes for which we collect and use the Personal Information, and applicable legal and regulatory requirements.

Cookies and Web Beacons
Cookies. We may send cookies, which are small pieces of data, to your web browser to facilitate your use of the Sites. Cookies help us deliver content specific to your interests and permit our servers to recall information from your prior visits to the Sites. We may use information collected from cookies in conjunction with other information we have collected from you. We do not, however, use cookies to access information on your computer or device. You can choose whether to accept cookies by adjusting the settings of your browser. If your browser is set to reject cookies, you may still enter the Sites, but you may not have full access to all areas within the Sites.

Web Beacons. Web beacons are small bits of code embedded in web pages or in emails. We may use web beacons to deliver or communicate with cookies, count users who have visited the Sites, and understand usage patterns. We also may include web beacons in emails to learn if messages have been opened, acted on, or forwarded to others. Web beacons cannot be declined when delivered via a regular web page. However, web beacons can be refused when delivered via email. If you do not wish to receive web beacons via email, you will need to disable HTML images or refuse HTML emails via your email software (e.g., by choosing to receive “text only” emails).

Web Analytics and Advertising Services Provided by Others
We may use web analytics providers to understand how visitors engage with our Sites and services, determine the popularity of certain content, and learn about your preferences with respect to the Sites. For example, we use Google Analytics, which employs cookies to analyze how visitors use and interact with the Sites. For more information on how Google Analytics uses your information and your choices with respect to that information, please review the Google Analytics Terms of Service, the Google Privacy Policy, and Google Analytics Support.

Do Not Track
Some web browsers incorporate a Do Not Track (“DNT”) or similar feature that signals to websites that a user does not want to have his or her online activity and behavior tracked. If a website that responds to a particular DNT signal receives the DNT signal, then the browser can block that website from collecting certain information about the browser’s user. Not all browsers offer a DNT option, and DNT signals are not yet uniform. For this reason, many digital service operators, including SMITHPRO with respect to most of the Sites, do not recognize or respond to DNT signals. To learn more about DNT signals, you may wish to visit http://www.allaboutdnt.com/.

Third Parties
The Sites and other materials may contain references and/or links to third-party websites and services. We are not responsible for any third party’s data collection or privacy practices, and we have no control over what information third parties track or collect. Any access to and use of such linked websites is not governed by this Privacy Policy but instead is governed by the respective privacy policies of those third-party websites. We encourage you to review the privacy policies posted on those third-party websites for further information.